Attitude Media, founded in 1996, is a a diverse group of media ventures
that are collaborations between John F. Groom, who serves as the central
marketing and branding focus, and highly talented and specialized
co-creators from around the globe. Attitude Media is hybrid, combining
the experience and professionalism of traditional publishing and with
the enthusiasm and focus of self-publishing. Here are some recent and
forthcoming examples:
TaxPayerTreasurehunt.com; a wiki
designed to encourage public participation in federal research spending,
designed in collaboration with Boulder Hill Web Content of New Zealand.
eBooks: Developed with Evil Ink of Canada:
From Tragedy to Triumph: 100 Amazing and Inspiring Comeback Stories
is a print book due out in mid October; it's the third book in the
Living Sanely Series. John Groom co-authored this book with Dr. David
Noon, an associate professor of history at the University of Alaska
Southeast.
A Kindle edition of the 2nd book in the Living Sanely Series,
Life Changing Advice from People You Should Know.
Margin Call, a Graphic Novel, text by John F. Groom,
illustrations by Alex Doig. Spring 2011.
A series of high end political tee shirts developed with graphic artist
Adam Aharon of New York.
Some examples of Previous ventures are listed below, and media coverage
of those ventures.
Publishing
Writing
Groom's free-lance articles have appeared
in the Washington Post, Builder, Export Today, the Montgomery Sentinel,
and elsewhere. He wrote several hundred essays for the Outrage.com,
as well as editing and writing for PositivePress.com. He has writtten
extensively about investing for AnnuityNet.com and SeekingAlpha.com.
Groom is the author of two books,
Living Sanely in An Insane
World and
Life Changing Advice from People You Should
Know. He has given many radio interviews to promote these books,
and was interviewed on a national Fox News television program about
Living Sanely.
Online Publishing
Background: Groom served as Director of Content and Site Development, and later as a consultant, for AnnuityNet.com (now Ebix) a pioneering online financial services company owned by GE Life and Annuity Assurance Company, John Hancock Variable Life Insurance Company, Keyport Life Insurance Company, Lincoln National Life Insurance Company, and others. The company was the first to sell variable annuities online.
Groom created PositivePress.com and TheOutrage.com. Positive Press has delivered Positive News and the Positive Quote of the Day to millions of readers.
There are currently approximately 43,000 subscribers to the Positive Quote of the Day.
What the media has said about Groom's web sites:
Featured venture:
-
Positive Press:
CNNfn: "Success caught Groom by surprise, but sometimes even journalists find it satisfying to learn that nice guys can finish first."
Yahoo: "Be sure to contemplate their thought of the day and send in your own good news."
USA TODAY: "Positive Saying of the Day has found a niche in cyberspace."
Reuters: "Groom chooses bounce-back stories, stories of quiet heroism."
Positive Press also had a wide variety of other features: In addition to the
Positive Quote of the Day and Positive News, there was a line of branded
merchandise. The quote is also offered on a branded basis, and can be
privately labeled to keep a company's message or product in front of
clients, potential customers, or employees.
Other ventures:
- The Outrage:
Web Magazine: "a brilliant use of the Web"
Netscape's Netcenter: "Unbridled rants that can brighten even the dullest day"
The Boston Globe: "John Groom also understands that man's nature is contradictory"
Playboy: "Entertaining rants on topics such as NBA labor negotiations and government waste."
The sites have also been featured on CNN Headline News, NPR, major radio stations throughout the world, and many other print and online media.
A sample of other online programs created by Attitude Media:
- Media Organizer program
- http://www.positivepress.com/mediaReview/
- Should You Be President?
- http://www.shouldyoubepresident.com/
- What Are You Really Worth?
- http://www.positivepress.com/survey_2006/score.cgi
Book Publishing
Featured Project:
- Official Lies: How Washington Misleads Us, by James T. Bennett and Thomas Dilorenzo.
This book examined the communications endeavors of the federal government. Official Lies was reviewed by the Wall Street Journal, Washington Post, Orange County Register, and elsewhere. Success magazine purchased an excerpt of the book. C-Span featured the book on their broadcast. The authors were interviewed on scores of radio stations across the U.S. Official Lies sold 3.5 times as many copies as the typical public policy book.
